Please note: Due to NDA restrictions, my work from the past 5 years at Deloitte Luxembourg is not publicly listed.
2020/2021
DearEmployee is a corporate health platform that supports companies in creating healthy and motivating working conditions for their employees.
Project: DearEmployee Platform
Outcome: Redesigned the core workplace assessment experience, reducing friction throughout the survey journey while improving usability, accessibility, and scalability for enterprise customers.
2019/2020
How to take a group of 20 Coca-Cola worldwide high executives to Hong Kong for 2 weeks to research in loco about plastic bottle consumption habits and waste management.
Project: Hong Kong Immersion (Contour Leadership)
Outcome: Synthesized key behavioral findings into 7 "How Might We" pillars, conducted a 4-round brainstorming session yielding 100 raw concepts, and mapped an end-to-end framework transforming friction points into systemic value solutions across the PET lifecycle.
2016/2017
Área 21 is an innovative network of creativity maker labs that empowers youth to develop 21st-century skills and experiment with emerging maker technologies.
Project: Área 21 – Creativity Maker Lab
Outcome: Designed an empathy-led public learning journey and flexible maker space, scaling the service to impact 240 youth (in the first 6 months) through customized technological missions and community project pitches.
2016
How to encourage children aged 5–9 to adopt healthier habits through fun, simple activities while optimizing the strategic synergy, internal operations, and stakeholder relationships between Nestlé’s two distinct social programs (U4HK and Nutrir).
Project: United for Healthier Kids (U4HK) & Nutrir
Outcome: Designed a unified social innovation ecosystem delivering 29 conceptual solutions, 1 computer game, 3 validated field prototypes, and scalable blueprints that integrated 14 schools to reshape childhood nutritional habits.
Global Digital Download
Coca-cola | Global Digital Team
Created the visual identity and communication framework for a global digital knowledge-sharing initiative, ensuring a consistent and engaging experience across internal communication channels and digital materials.
Role: Lead Graphic Designer
Client: Coca-Cola Global Digital Team
Duration: 3 months (2019)
Focus: Branding, Visual Identity, Internal Communications
Outcome: Established a cohesive visual language adopted across program communications and digital content worldwide
Viva o Laranjal
Tellus Institute | Comunitas
Service and communication design initiative focused on improving accessibility, public services, and the overall visitor experience at Laranjal Beach through community participation and co-created solutions.
Role: Lead Service Designer, Lead Graphic Designer
Client: Municipality of Pelotas/RS (Brazil)
Duration: Multi-phase Public Innovation Project (2015-16)
Focus: Service Design, Community Engagement, Communication Design
Outcome: More than 20 community-driven solutions were developed and implemented, positively impacting approximately 10,000 citizens and visitors during the first summer season alone.
Genesis E-learning Styleguide
SENAR/BR
Designed a comprehensive visual and instructional framework for SENAR Brazil's digital learning ecosystem, establishing a scalable standard for the development of consistent, engaging, and accessible e-learning experiences.
Role: Graphic Designer
Client: SENAR Brasil
Duration: 4 months (2014)
Focus: E-learning Design, Design Systems, Visual Communication
Outcome: Created the design foundation used to develop approximately 40 online training programs, enabling consistency, scalability, and a recognizable learning experience across SENAR's digital education portfolio.
Mais Educação Menos Distância
Co-founded a digital learning initiative to support schools and educational institutions in adapting to remote teaching during the COVID-19 pandemic, establishing accessible tools, templates, and guidance for effective e-learning delivery.
Role: Co-founder, Lead Designer
Client: Independent / Non-profit initiative
Duration: 2020–2021 (COVID-19 response initiative)
Focus: E-learning Enablement, Branding, Instructional Design, Visual Systems
Outcome: visual and instructional toolkit that enabled educators and institutions to rapidly adopt and structure remote learning practices, improving consistency, clarity, and accessibility across independently produced digital education content during the pandemic.
Nós.vc
Crowdlearning platform designed to connect people through peer-to-peer knowledge sharing. Founded in 2011 and later redesigned in 2015 with a “2.0” experience focused on improving usability and engagement of the learning ecosystem.
Role: Co-founder, Lead UX Designer
Client: Nós.vc
Duration: (2.0 redesign) 4 months - 2015
Focus: UX Design, User Research, UI Design, Product Strategy, Front-end Collaboration
Outcome: Redesigned the platform experience for the 2.0 release, directly impacting approximately 20,000 users by significantly reducing friction in the creation and management of learning events on the platform.
Service Design Berlin
Redesigned and developed the digital presence of the Service Design Berlin organization, with a focus on improving clarity of communication, event discovery, ticketing flow, and speaker visibility for the global service design community.
Role: UX/UI Designer & Web Designer / Developer
Client: Service Design Berlin
Duration: 3 months (2017)
Focus: UX/UI Design, Web Design, Information Architecture, Digital Communication, Event Platform Design
Outcome: Delivered a streamlined website experience that improved how users discover and engage with events, enhanced the visibility of speakers and content, and simplified the event purchasing journey.
Bonde Andando Podcast
Designed and developed a self-hosted digital platform for the Bonde Andando podcast, enabling direct publishing, discovery, and media consumption of episodes through a dedicated web experience, at a time when standalone podcast platforms were still emerging.
Role: UX/UI Designer & Web Developer
Client: Independent / Podcast project (Bonde Andando)
2 months (2017)
Focus: Web Design, UX Design, WordPress Development, Media Experience Design, Responsive Design
Outcome: Delivered a fully self-hosted podcast platform that allowed users to seamlessly discover and listen to episodes directly on desktop and mobile, improving accessibility and control over content distribution.
ANAC Online Flight Training
Designed and developed an interactive e-learning course for SENAC/BR in collaboration with ANAC, introducing foundational aviation concepts and aircraft operation principles for aspiring pilots through a structured, hands-on digital learning experience.
Role: UI Designer, Developer
Client: SENAC/BR & ANAC (Agência Nacional de Aviação Civil)
Duration: 4 months (2009)
Focus: Instructional Design, E-learning Development, UX Design, Software development
Outcome: Delivered an engaging foundational training experience that introduced new pilots to core aviation concepts, aircraft systems, and basic flight controls through interactive learning and simulation. The embedded lightweight flight simulator significantly improved conceptual understanding by allowing learners to practice control inputs in a safe, guided environment.
